After 11 years of being stubborn in supporting just it’s own Memorystick products, Sony has finally started manufacturing a line of SD cards.

Sony says “the new cards will complement” their existing Memory Stick line of memory cards, but it concedes the Memory Stick’s unpopularity by saying it needs to “satisfy the needs of a broader range of users.” I think that means everyone in the whole wide world. Sony’s own SD/SDHC cards will be Class 4, and range in capacity from 2 GB to 32 GB. A line of microSD/microSDHC cards will also be available, with capacities from 2 GB to 8 GB. Retail prices will range from $14.99 for the 2 GB SD card to $159.99 for the 32 GB SDHC card. MicroSD cards will range in price from $14.99 to $44.99.

But according to Sony, the “Memory Stick is [still] the recommended media for Sony products.”